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global. a marketplace. local. last mile. proximity. out-of-home. impact.

An independent Belgian company, over 10 years in Out-Of-Home, remote across three continents. We sell the screens at the end of your customer's street, and the tools to fill them with work you already made.

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A glooh campaign running on a digital screen in a shopping street

glooh in numbers

65,000+
Screens
50M+
Broadcasts
150+
Cities
5
Countries

Adopted by teams across Europe

Accor
Autosphere
Lab9
Partenamut
Siemens
Stade Français
Warner Bros

Why glooh exists

Out-of-home is how a city talks to the people living in it, and the one medium nobody has to opt into, install or unblock. We think it is irreplaceable, and that the only thing wrong with it was how you bought it.

Booking a screen was slow, opaque and analog, while posting the same message online took seconds. Our founders had spent years in advertising across Europe, the UK and the Middle East, and kept asking what it would take for the street to work like the rest of the internet.

Two years of R&D in Liège answered it: thousands of screens in one place, a handful of simple tools on top, and a campaign any brand can launch as easily as a social post. What began as a tool for local shops now runs hyper-local campaigns for brands like AXA, Proximus and Siemens.

Dimitri Themelis on how it started: unsold stock in a shop, and the screens that could have moved it.
Dimitri Themelis in a glooh t-shirt, standing in a station concourse between two screens running glooh’s own campaign

The people behind the platform

We're an independent team, built around R&D. Independence is a deliberate choice: it lets us answer to our clients and their communities, not to an algorithm.

We're hiring. See the open roles →
Dimitri Themelis

Dimitri Themelis

Co-founder & CEO

Leads glooh's expansion and its partnerships with major media owners across Europe.

Maximilien Vériter

Maximilien Vériter

Co-founder & Head of Product

Leads product, turning complex OOH technology into a platform anyone can use.

From the Morris column to the flying billboard.

A printed poster on a Paris column in 1868, a screen in a station today, whatever the street looks like in twenty years. Technology only makes it faster to buy, sharper to place and finally measurable.

Nobody scrolls past a building.

Concept film. The skyline is imagined, the ambition is not.

Ready to reach your local audience

Pick a city and an objective, and see the screens around it.