NomAds
The last mile of your activation. High-impact moments at festivals, fairs, seasonal markets and any point you pick across Belgium.
Belgium is live now. Filter by the kind of moment you are after, or move the map to a region you care about.
MobileBrussels · On demand
Pick the streets, the hours and the order. Your campaign parks in front of the audience you want, moves when they move, and changes message between stops.
Year-round
Nationwide, from Brussels
Timing: Daytime routes, 09:00 to 19:00
Area: Low-emission zone rules apply in Brussels and Antwerp
MobileBrussels · On demand
For the places traffic cannot reach: shopping streets, campuses, market squares, the queue outside an event. Slow, close, and at eye level.
Year-round
Brussels, Antwerp, Ghent and Leuven city centres
Area: Pedestrian areas only, no through-traffic streets
SeasonalLiège · Bookable now
Five weeks of dense evening footfall in a city centre that stays quiet the rest of the winter. People arrive to spend, and they arrive on foot.
Nov to Dec, every year
Timing: Market opening hours only
Area: Inside the market perimeter
FestivalsFlanders and Wallonia · Coming soon
Entrance queues, food courts, camping. An audience that is standing still, in a good mood, with a phone already in hand and hours to fill.
15 Jun to 31 Aug
Area: Inside the festival perimeter
Match daysLiège · On demand
Twice a month the same few streets fill with a concentrated local crowd, arriving early and leaving slowly. The approach is the opportunity, not the ground.
On request
Timing: Match days only, around kick-off
Trade fairsBrussels · On demand
Your business audience gathers in one place for two or three days a year. Entrances and shuttle stops reach them before a single stand does.
On request
Timing: Show open days only
Wow effectAnywhere in Belgium · On demand
A launch, a takeover, a stunt people photograph. When the brief is to be talked about rather than simply seen, we design the installation around it.
On request
Timing: Lead time depends on the build
Area: Site and permits assessed case by case
Other markets open as demand appears. If your moment happens somewhere that is not on this map, ask anyway.
Three steps, and the first one is a conversation rather than a media plan.
The event, the neighbourhood, the fixture, the week your audience is somewhere specific. If you are not sure which format fits, that is exactly the conversation to have.
Streets and hours, or positions and dates. You see the coverage, the timing rules and the cost before anything is reserved.
Your campaign goes live with the same reporting as the fixed network: where it ran, when it played, and what it reached. The creative can change while it is out there.
Lead times vary by moment. Seasonal markets and festivals are planned months ahead; a mobile activation in a city we already serve can be out within days.
Three we can talk about publicly. Each one reached people at a place and a time no standing screen covers.
Real campaigns
All case studies → Nomadic DOOH: Bringing Faith to the Streets
160 nomadic screens · 7 days of campaign · 1 led panoramic screen
How AWEX Reached Over 650,000 B2B Decision-Makers Through Strategic DOOH
83 screens · 12 campaign days · +656,000 impressions
Drive-to-store campaign: Autosphere boosts Auto Show traffic with hyper-local DOOH
6 screens · 12 campaign days · 102,000 contacts
Mobile activations are priced by the day or the half day, event placements by the length of the event and the number of screens. Both sit above a comparable fixed-screen buy, because the screen is dedicated to you rather than shared in a loop. Tell us the moment and you get a real figure before anything is reserved.
Yes. A mobile LED truck is one of the ways we deliver a mobile activation, alongside compact units for pedestrian areas and purpose-built installations. We lead with the moment rather than the vehicle because the route, the hours and the audience are what decide the result.
Often, and we put them on the card rather than in a late email. Mobile activations run daytime hours and follow low-emission zone rules in Brussels and Antwerp. Event placements are limited to the organiser opening hours and stay inside the event perimeter.
A mobile activation in a city we already serve can usually be on the street within days. Seasonal markets and festivals are planned months ahead by the organiser, so the earlier you ask, the more positions are still open.
Yes. A one-day activation around a launch, a fixture or a conference is one of the most common NomAds bookings, and it is what the fixed network handles worst.
You get proof of play with timestamps and locations, plus the same audience estimates the rest of the network reports. For a mobile activation that includes the route it actually drove, not the route it was scheduled to drive.
Tell us the event, the street or the week. We will tell you what is possible in Belgium and what it costs.